If you haven’t heard of the story of the “Fail Whale”, you’re not alone. Even most of those who love using the social networking site Twitter may not know the emerging “Fail Whale” phenomenon.
A phenomenon was born from a social media website. This phenomenon developed a cult following. People familiar with Twitter used the term “fail whale” as a neologism, as in, “Great… Twitter just fail whaled” (when the Twitter website goes down due to overcapacity). This is because whenever the Twitter website was unavailable, users see a big teal-and-orange colored picture of a whale.