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Reinvention and Transformation: 5 Personal Branding Lessons

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The late comedian George Carlin has left an indelible mark in his profession, and a memorable if not controversial brand in the American psyche.

The evolution of Carlin’s personal brand exemplifies the power of reinvention and transformation that we can apply as microbusiness entrepreneurs. These 5 Personal Branding Lessons are:

  1. Ride the Zeitgeist and Reinvent Yourself.
  2. Identify Your Transformative Platform.
  3. Be Very Specific About Your Brand: This is What Makes You Unique
  4. With Any Success, You Will Face Hurdles: Don’t Give Yourself the Biggest Stumbling Block
  5. Will You Age Gracefully or Cynically? You Choose.

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Written by Jane Chin, Ph.D.

June 23rd, 2008 at 3:58 pm