I like Klout for their “style” assignments, but this runs into a danger of limiting people into a “box” the way you’re forever branded by the Myers Briggs temperament indicators. Then people start to take these labels and limit you. I’ll admit, recently when my Klout style briefly veered into the “specialist” category, I was dismayed, because I wanted to stay in the “thought leader” category!
I’m fine with being on EmpireAvenue, Klout, PeerIndex, (venerable) Twitter and Facebook, Quora etc… but anything that asks for my commitment beyond the usual “push scoring” (Klout, PeerIndex) is going to have to deliver some hard ROIs for me to continue, for example:
- - leads to clients
- - prospect conversions to customers
- - contacts to projects
For me, ultimately it’s all about ROI whether it’s business investment or social media investment – and certain when it comes to any time investments of any kind for business owners.
Otherwise anyone of these will fall by the wayside of Plurk, that hot little number formerly labeled “Twitter on a Time line”, and is now confined to dominant popularity in Taiwan. Unless you live in Taiwan and have 80% of your target market there, you’d be using Plurk for entertainment and probably not much else.
[By the way, the social network that has delivered value$ for me thus far has been LinkedIn. The social network that has delivered the best thought / insight value for me has been Quora.]
